Group 6 A2 2017/2018: Evaluation 3: What have you learnt from your audience feedback?

Auidence Feedback:

Overall audience feedback made our final products better, this is because we worked on the feedback that people had given us and made improvements in order to make our video and print products the most realistic covering all generic conventions.

This was our rough cut , in which miss and felicity are analysing our video. They assesed that it was quite slow and did not fit the quick pased nature of other music videos in this genre. They advised that we make the cuts and shots very fast paced and different angles and shots.

Throughout the making of our print products , alot of our time was taken up by deciding wether we wanted to put graffiti on the background or not. When we completley put the graffiti in the background it made the writing completley fade and not standing out. Furthermore When it was completley plain it made it looked unproffesional ; and did not include the syngergistic element of the graffiti. As a result we chose the faded graffiti in the back as it incorperated both elements.

We showed Ramnick and Marion both options and they deicided that the graffiti added something to it and made it look more professional but also the graffiti that completley covered was way too much and took away from the main focus of the artists.

Overall audience feedback made our final products more realistic and therfore meant we fufilled the conventions of the rap genre.

Here is an example of where audience feedback changed and shaped one of our final products for the better:

Before:

These were our first drafts of our magazine adverts, we felt like the image was too crowded with long lines of text which made the image less powerful and captivating.

The text of Semz and Zino were not bold enough and looked weak , however we wanted them to look powerful and effective in conveying the rappers to have dominance