REASERCH: Magazine Advert

Previous A2 adverts:

This magazine advert looks relatively professional. It has most conventions necessary to make it a successful magazine advert such as reviews, release date, parental advisory, online retailers and even social media pages. The colours also work well together, the grey fade into white looks well polishes and allows the pink/ red title to stand out.



Newly released albums in magazine adverts:

There were not a huge amount of magazine album adverts online; especially not many newly released ones, however below are some that I gathered.

High street Retailers:

I went into a few high street retailers and it was soon made clear that there were very few music magazines available and once big named magazines like Mojo and NME were no where to be seen. Despite this one shop that I entered had a Rolling Stones issue on display despite it being almost hidden on the top shelf. 
Below is an example of a rolling stones magazine.

Genres and Target Audiences:

Different artist will target their audiences differently depending on their dominant music genre. 

For example an artists who's music fits a rock genre may use dark colours and perhaps try and get a controversial message across; such as the Gorillaz who often portray political messages in their music which reflects in their advertising.

In comparison to this a pop artist may use bright colours, modern clothing and even social media to attract their sightly younger teenage fan base.


Two Analysed magazine adverts:

What I learnt:

From doing this research I learnt what professional magazine adverts are supposed to look like and the conventions and key features of them. This research also allowed me to look into what previous years had done as well as their step by step production stage, giving me an insight into the digital media technology used such as Adobe Photoshop.